Blog Marketing
Marketing
Filling the room: campaigns, segments and the things that make people come back.
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Marketing
Labels: the plain little tags your conversion turns on
Most organisers send the newsletter to everyone at once, then wonder about the click rate. The sharpest tool for hitting the right people is already in your account.
Segmentation Newsletter
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Marketing
QR codes in event marketing: offline finally becomes measurable
Posters, flyers and banners used to resist evaluation entirely. A trackable code turns each of them into a channel with numbers behind it.
QR codes Attribution
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Marketing
Regulars: the growth you already have
Winning new guests matters. But a format almost always grows through the people who come back — and they need activating, not convincing.
Retention Segmentation Newsletter
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Marketing
Valentine's Day: commercial kitsch, or an underrated ticket booster?
Around 14 February people go looking for experiences rather than objects. That is a selling opportunity, whether or not you put something on that night.
Seasonal Promo codes
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